CoachGuido Books
Books
Book recommendations for coaches who want better thinking around trust, positioning, offers, and client work.
Let’s Get Real or Let’s Not Play
Released 2008
Let's Get Real or Let's Not Play by Mahan Khalsa, Randy Illig (2008) is best for coaches who want a stronger practical lens on consultative selling, especially when...
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Presence-Based Coaching
Released 2008
Presence-Based Coaching by Doug Silsbee (2008) is best for coaches who want a stronger practical lens on coaching presence, especially when they need clearer language, better judgment, or...
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The Secret Laws of Attraction
Released 2008
Coaches who want to understand standards, personal presentation, relationship patterns, and attraction language without turning it into manipulation or exaggerated promise-making.
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Made to Stick
Released 2007
Made to Stick by Chip Heath, Dan Heath (2007) is best for coaches who want a stronger practical lens on messaging, especially when they need clearer language, better...
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The Dip
Released 2007
The Dip by Seth Godin (2007) is best for coaches who want a stronger practical lens on decision making, especially when they need clearer language, better judgment, or...
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Mindset
Released 2006
Mindset by Carol S. Dweck (2006) is best for coaches who want a stronger practical lens on learning and growth, especially when they need clearer language, better judgment,...
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Executive Rules
Released 2003
Executive Rules by Inside the Minds staff (2003) is best for coaches who want a stronger practical lens on coaching practice and business judgment, especially when they need...
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Integrity Selling for the 21st Century
Released 2003
Integrity Selling for the 21st Century by Ron Willingham (2003) is best for coaches who want a stronger practical lens on ethical selling and buyer trust, especially when...
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Purple Cow
Released 2003
Purple Cow by Seth Godin (2003) is best for coaches who want a stronger practical lens on differentiation, especially when they need clearer language, better judgment, or a...
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Good to Great
Released 2001
Good to Great by Jim Collins (2001) is best for coaches who want a stronger practical lens on business leadership, especially when they need clearer language, better judgment,...
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Positioning
Released 2001
Positioning by Al Ries, Jack Trout (2001) is best for coaches who want a stronger practical lens on positioning and clearer market language, especially when they need clearer...
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The Trusted Advisor
Released 2001
Coaches and consultants who sell high-trust professional services.
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Coach Yourself to Success
Released 2000
Life coaches and early-stage coaches who want a practical self-coaching lens for goals, standards, daily choices, and personal momentum.
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The Portable Coach
Released 1998
The Portable Coach by Thomas J. Leonard (1998) is best for coaches who want a stronger practical lens on building a coaching practice, especially when they need clearer...
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The E-Myth Revisited
Released 1995
The E-Myth Revisited by Michael E. Gerber (1995) is best for coaches who want a stronger practical lens on small business systems, especially when they need clearer language,...
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The 22 Immutable Laws of Marketing
Released 1993
The 22 Immutable Laws of Marketing by Al Ries, Jack Trout (1993) is best for coaches who want a stronger practical lens on marketing strategy, especially when they...
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SPIN Selling
Released 1988
Coaches who need a better structure for sales conversations without pushing.
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Influence
Released 1983
Coaches who want to understand persuasion without becoming manipulative.
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How to Win Friends and Influence People
Released 1936
How to Win Friends and Influence People by Dale Carnegie (1936) is best for coaches who want a stronger practical lens on relationships, especially when they need clearer...
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